SHOWCASE – eHomeBuilder

We recently spoke with Henrietta Haywood, Owner of eHomeBuilder, a free, informative website to assist anyone embarking on the building or renovating journey. Henrietta worked in the industry as a consulting interior designer for builders and found that there was a lack of free information for those wanting advice and help when building or renovating. eHomeBuilder was launched in August 2011 and Henrietta tells us how she manages a growing business from home…………


What is your favourite:

Blog: 2modern Architecture and Interiors

Online store: Strawberrynet

Album: James Blunt: Back to Bedlam

Book: The Book Thief by Aussie Markus Zusak

Restaurant: A picnic at Cottesloe beach


What is the eHomeBuilder story? What inspired you to start your business?

After working for builders and consulting as an Interior Designer I found there was a base of common questions that people often asked. What happens next, where do I buy…X,Y &Z, how do I know what to ask? eHomeBuilder is all about empowering clients with all the knowledge they need when building or renovating their home. How to plan the project, what to look for in products and how to specify them.

Without exception everyone builds to the full extent of their budget, this can create a stressful environment.  eHomeBuilder is all about getting rid of the stress and helping clients to make informed choices.


How long has the journey been?

The original seed of the idea germinated about 10 years ago, but I really started working on it fulltime over the last 3-4 years


What do you enjoy most about running your own business?

School holidays- I love that I can scale back my work load during the holidays so I can hang out with the kids and we can go away or go to the movies


What has been your biggest challenge?

Time management- it’s hard to work from home and not get distracted by the washing or the housework. I recommend getting the chores done quickly in the morning….even if it’s only a surface clean so don’t have to look at any mess whilst working. Also I don’t answer my home phone, people think because you are at home you are available for a chat….it takes a while to train them!


Being a mum in business is tricky, what tips do you have for all those mums out there trying to start a business from home and raising their kids?

Try to work your schedule around periods when the kids are at school or asleep.  I make sure I’m not working between 3 and 8pm so the kids get some time with me after school, then I’ll work on the computer till midnight. Sometimes I even work with the TV on so I feel like I got some ME time and it’s not all just work, work, work.


What advice would you give to someone thinking about or just starting out in business?

Working for yourself is so rewarding, you’ll never have a boss as flexible as yourself. There are so many opportunities out there with new and innovative ideas. You’ve just got to back yourself 110%. Choose something you are passionate about, then it’s a far more enjoyable journey.


Where do you see your business in 5 – 10 years’ time?

In 5 years I see eHomeBuilder on the first page of any search relating to building and renovating. I see the site as a one stop shop to answer any questions you have about your project.  eHomeBuilder is a free service and I see that as the future.


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